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Plausible Analytics

Simple, privacy-friendly Google Analytics alternative, no cookies, no personal data, hosted in the EU.

plausible.io ↗
98
AI Readiness

Empresa independiente de analítica web de código abierto, con sede en la UE, fundada en 2018. Autofinanciada, rentable y sin inversores externos. Equipo de 10 personas.

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Producto

Plausible Analytics is a lightweight, open source web analytics tool that provides essential traffic insights on a single dashboard without using cookies, collecting personal data, or requiring GDPR consent banners. The tracking script is 54x smaller than Google Analytics. All data is processed on EU-owned infrastructure and never leaves the EU.

Problema que resuelve: Google Analytics is complex, slow, privacy-invasive and requires cookie consent banners. Plausible offers clear, actionable insights without the complexity, training requirements, or privacy trade-offs.

Para: Ecommerce businesses, SaaS companies, Agencies, Creators and publishers, Enterprise teams, White-label analytics providers

Casos de uso

Features (12)

Simple analytics dashboard◦

All essential website stats on a single page, no sub-menus, no custom reports to build, no training required.

Lightweight tracking script◦

The Plausible script is 54x smaller than Google Analytics, saving visitors 135KB of JavaScript per page load.

Privacy-friendly analytics (no cookies)◦

No cookies, no persistent identifiers, no cross-site or cross-device tracking. Visitor data is processed in aggregate using a daily-rotating hashed identifier.

Real-time dashboard◦

Live view of current visitors with the same metrics as the main dashboard, updating every 30 seconds without a page refresh.

Goal and conversion tracking◦

Codeless goals for pageviews, file downloads, form completions, outbound link clicks and custom events, including revenue tracking.

Funnels and user journeys◦

Measure drop-off across a fixed sequence of steps (funnels) or explore the actual paths visitors take on the site (user journeys).

Automatic scroll depth tracking◦

Scroll depth from 1-100% is tracked automatically on every page with no setup, tag managers or code required.

AI traffic monitoring◦

Identifies which AI tools (ChatGPT, Perplexity, Claude, etc.) send traffic, which pages attract AI visitors, and the conversions they complete.

Google Search Console integration◦

Connect Search Console to see search queries and organic performance directly inside the Plausible dashboard.

UTM campaign tracking with channel grouping◦

Track UTM campaigns with automatic channel grouping (e.g., Paid Search, Affiliates), landing pages, conversions and locations.

Built-in bot filtering◦

Automatically excludes bots, referrer spam and data center traffic so stats reflect real human visits out of the box.

Stats API◦

Query analytics data programmatically; Business plan includes 600 requests/hour, Enterprise plan allows 600+ requests/hour.

Pricing

Starter

◦

9/month

  • · Intuitive, fast and privacy-friendly dashboard
  • · Email/Slack reports
  • · Google Analytics import
  • · Goals and custom events
  • · Saved Segments
  • · Annotations

Growth

◦

14/month

  • · Everything in Starter
  • · Team Management
  • · Shared Links
  • · Embedded Dashboards
  • · Shared Segments
  • · Shared Annotations

Business

◦

19/month

  • · Everything in Growth
  • · Custom Properties
  • · Stats API
  • · Data Studio Connector
  • · Ecommerce revenue attribution
  • · Funnels and user journeys

Enterprise

◦
  • · Everything in Business
  • · Sites API access
  • · Single Sign-On (SSO)
  • · Managed Proxy
  • · Scheduled raw event data exports
  • · Priority support

Integraciones (12)

Google AnalyticsGoogle Search ConsoleGoogle Data Studio (Looker Studio)WordPressGoogle Tag ManagerSlackShopifyPaddleSingle Sign-On (SSO), Google Workspaces, Microsoft Entra, OktaGhostNext.jsNPM package

Documentación

Badge para tu web

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AI Ready on Rootbase
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<a href="https://rootbase.space/company/plausible-analytics"><img src="https://rootbase.space/company/plausible-analytics/badge.svg" alt="AI Ready on Rootbase" height="28"></a>
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[![AI Ready on Rootbase](https://rootbase.space/company/plausible-analytics/badge.svg)](https://rootbase.space/company/plausible-analytics)

Consultar por API / MCP

Este profile es consultable por agentes. Datos verificados el 2026-08-15 · versión 1.

GET  /v1/company/plausible-analytics
GET  /v1/company/plausible-analytics/pricing
POST /v1/query        { "company": "plausible-analytics", "query": "..." }
MCP  /api/mcp         get_company · query_company · discover_companies

Fuentes

Plausible Analytics: Simple, privacy-friendly Google Analytics alternative, no cookies, no personal data, hosted in the EU. · Rootbase